Brian

If you’re still skeptical about posting without links, let’s talk about real-world results. 🚨 In our tests, posts that include a link get, on average, only 10% of the reach, engagement, likes, comments, and shares compared to those without a link. 🚨 This isn’t a guess—it’s been tested multiple times across Twitter (X), Facebook, Threads, […]

If you’re a small business owner trying to grow your brand online, here’s something you need to know: Every major platform—YouTube, Facebook, Instagram, LinkedIn, Twitter, Reddit, and Threads—prioritizes native content over external links. That means when you post a link to your website, the algorithm downranks your content. Why? Because these platforms make money by

When designing a website for your small business, it’s easy (and exciting!) to focus on layout, images, and branding. However, one crucial element that often gets overlooked is color accessibility. Choosing the right colors ensures that all potential customers—including those with visual impairments or color blindness—can easily navigate and engage with your content. Ignoring color

Managing content, keeping up with customer needs, and organizing business documents can feel overwhelming—especially when time is limited. Google’s NotebookLM is an AI-powered notebook that helps streamline your workflow, making content creation, document management, and even podcast-style audio summaries easier than ever. Why Should Small Business Owners Care? Whether you’re managing a marketing campaign, drafting

AI is a hot topic, often discussed in extremes. For small business owners, understanding the risks of underplaying or overstating AI usage can help avoid pitfalls and create a balanced, transparent approach. Two Risks to Watch: Understating and Overstating AI Use Understating AI Use (“Shadow AI”) While 75% of people use AI at work, over

Essential Strategies for Small Business Owners 1. Maintain Confidentiality Until You’re Ready to Launch Keeping your plans private until your business is ready to launch can help you avoid unnecessary risks. Premature exposure could give competitors an opportunity to respond or replicate your ideas. Avoid distractions during the critical stages of development and focus on

Are you a small business owner looking to crack the code to success with Google Ads? Let’s get straight to it: the most critical factor in your campaign’s success isn’t about perfecting your ad copy, optimizing quality scores, fine-tuning landing pages, or using fancy automation tools. While all those things are important, they aren’t the

If you’re a small business owner using WordPress for your website, this vulnerability in the Gravity Forms plugin could be a serious concern for you. Let’s break it down in plain terms and explain what it means, why it’s dangerous, and what you can do to protect your business. What is Gravity Forms? Gravity Forms

Cybercriminals are once again targeting WordPress websites, particularly those operated by small businesses, with credit card skimming attacks. These attacks compromise your customers’ sensitive payment information and can harm your business reputation. How the Attack Works Cybersecurity experts from Sucuri have discovered that attackers are embedding malicious JavaScript into WordPress database tables associated with e-commerce

Keyword research is at the heart of a successful SEO strategy. It’s not just about picking words—it’s about understanding your audience, analyzing your competition, and discovering opportunities to create content that resonates and ranks. Here’s how you can simplify the process and make it work for your small business: 1. Understand User Intent: Why Are