Web Marketing

Google’s Big Changes: What Small Business Owners Need to Know About AI in Search

This past Tuesday, Google’s CEO Sundar Pichai opened Google I/O with a bold message: AI is transforming Google Search. Liz Reid, Google’s head of Search, even called AI Mode “the future of Google Search.” With all these rapid changes, small business owners may be wondering:➡️ Will SEO become irrelevant?➡️ Will my website stop getting traffic?➡️ […]

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What Sergey Brin Says About AI and How It’s Shaking Up Search

Hey, small business owners—big news from Google’s co-founder, Sergey Brin: AI is turning search from a bunch of links to real answers. Instead of you digging through dozens of pages, AI can do all the heavy lifting—reading thousands of results and pulling together exactly what you need. Imagine having a super-smart assistant who can do

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The New Rules of Getting Found Online: What Every Small Business Needs to Know

Search is changing fast. If your business has relied on Google to bring in customers, you’ve probably noticed the landscape isn’t what it used to be. Gone are the days when people searched, clicked, and landed on your website. Now, a lot of that real estate has been taken over by ads, maps, answer boxes,

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Why Would Someone Pay Millions for Software… and Also $700 for Yours?

As a small business owner—especially in software or tech—you’ve probably wondered: “Why would a company with a multi-million dollar enterprise system also buy my $700 solution?” Better yet: “How can I win those deals, too?” Let me share a story that offers a surprising and powerful answer—and actionable lessons you can use right now. The

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Apple May Ditch Google Search Deal—What That Means for SEO and AI in Small Business

In a move that could shake up how people search online, Apple is reportedly considering major changes to its Safari browser—including integrating AI-powered search engines. This comes as Apple’s long-standing $20 billion-per-year agreement with Google (to be the default Safari search engine) faces legal challenges, according to Apple Insider. With Google now battling the U.S.

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I just saw a $2.7 million deal fall apart—all because of an email.

I just saw a $2.7 million deal fall apart—all because of an email. The VP of Sales thought he wrote the perfect reply to a pricing objection. It was thoughtful. Detailed. Logical. But the potential client? They completely misunderstood it. No response. No questions. Just silence. After three weeks of follow-up emails went nowhere, he

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Managing Without Micromanaging: A Small Business Owner’s Guide to Letting Go (Without Losing Control)

By someone who’s been there — and still working on it. As a small business owner, it’s natural to care deeply about the work. Especially when you’re wearing multiple hats, leading a lean team, and every deliverable reflects on your brand. If you’re like me—a perfectionist with a passion for high standards—then handing over control

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Your AI Journey: A Practical Guide for Small Business Owners

These days, it feels like everyone is talking about artificial intelligence (AI). Industry leaders call it an “opportunity,” while others worry about job loss and disruption. So what is it really? It depends—mostly on you. Your job, your industry, and your willingness to learn all play a part. But here’s the good news: unlike your

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Shopify vs WooCommerce: Which One’s Better for Your Small Business?

Running a small or medium-sized business in 2025 means one thing: you can’t ignore your online presence anymore. Whether you’re selling T-shirts, tools, training, or anything in between, you need an e-commerce platform that’s reliable, scalable, and easy to manage. Two giants dominate the conversation: Shopify and WooCommerce. If you’re wondering which platform is the

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Heads Up, Small Business Owners: Your Website Traffic Might Drop—And It’s Not Your Fault

If your business relies on search engine traffic, there’s a big change happening you need to know about. A recent study by a top SEO tool company (known for analyzing massive amounts of search data) looked at 300,000 keywords and found something surprising:📉 When Google shows its new AI Overviews at the top of search

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